LV cuts its prices! Not just short-term discount but direct lower retail prices! For the luxury industry, this is just like a bomb in the deep sea. The NO. 1 brand who said it wouldn’t cut its prices but raise its prices now quietly lower its prices by 2%-7%. And the scale is big enough to reach the bags area which is always mentioned and bought.
Actually, many luxuries also adjust their retail prices of the new products in 2009 autumn and winter. From the beginning of the new products appeared in June, Ferragamo? Gucci? Fendi? Dior? Celine have different adjustments. Although these top brands are afraid of talking about this, the truth of euro devaluation Louis Vuitton Loafersand people source of Europe cost falling has been known by everyone. What’ more, Hong Kong at the same time also devaluated the currency so the sale prices of Hong Kong district also went up. Therefore, the difference between the luxuries in mainland and Hong Kong becomes smaller.
The most classical Speedy series of Louis Vuitton also lower by 7%, and this picture comes from 5th avenue. The news that LV cuts its price is not fresh. Early five months ago, LV had adjusted its prices in mainland. Except watch, jewelry and several small products, other products were cut prices by 2%-7% of their original prices. It’s known that this Louis Vuitton price adjustment just happen in the shops in 22 cities in mainland. Hong Kong and Macao is not the line of cutting prices. “Louis Vuitton cuts its prices in low key, the retail prices just are cut in every exclusive shop, so if you are not old clients you won’t know that. ” The worker in Hangzhou building said. The most popular bag Neverfall, also changes its price from the original 6000 to 5600 Yuan; speedy30 is from 6000 Yuan to 5600 Yuan. Speedy35 is from 6200 Yuan to 5800 Yuan. “The falling extent of each bag is different, but it’s the same about 200 Yuan to 500 Yuan. ”
Among various versions of Louis VUITTON history, I think that this book named Louis VUITTON, the Birth of Modern Luxury is the most reliable and elaborated. Its richly illustrated volume explores Louis VUITTON’s extraordinary 150-year history of tradition, brimming innovation and fine craftsmanship against a backdrop of sweeping social, cultural and industrial change. To say so may not very convincible. As is known to Louis Vuitton Belts all, it is the fashion that change faster than any thing else. But fashion is as fashion does, it is dynamic and chanceful. The fashion style is new each season, but the spirit and element is almost the same. A fashion design house must hold the spirit of continuity to form its own style. And this is exactly what Louis VUITTON does.
The book is written by Paul-Gérard Pasols, a longtime consultant to Louis VUITTON, with full access to the company's archives. Therefore, his book is relatively reliable and detailed. The book has 540 pages with 660 archive photographs and illustrations. Its English version is published by Abrams and its French version is published by Editions de La Martinière. As you can see from the book, there is no content about the recent five year of Louis VUITTON Louis Vuitton Handbags for the book is published in October 2005.
In ancient China, there is an honorable civilian official who is in charge of writing the history of each dynasty. He must be definitely loyal to the true history even at the risk of his life. In the advertising world of today, I am wonder if this book about the history of LV can be as true as that in ancient China. Or is it another version of advertising? What do you think?
Louis Vuitton
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